Commercial Real Estate Overview:
Many organizations use of real estate as significant part of their overall operations. Its proper usage
can be a source of competitive advantage while its misuse can be detrimental to the operation of an
organization. It is important for every organizational leader to maintain a long-range focus to properly
integrate real estate into the overall organizational plans.
Some terms and concepts to consider:
Appraisal: Professional valuation services
Brokerages: Assisting buyers and sellers in transactions
Real Estate Agent: Represents interests of Seller
Buying Agent: Represents the interests of Buyer
Development: Improving land for use by adding, removing, or replacing buildings
Inspection: Evaluation of physical structure for quality and prominent issues
Property Management: Managing a property for its owner(s)
Marketing: Managing the sales side of the real estate business
Investing: Managing the investment of real estate
Relocation Services: Relocating people or business to a different location
Corporate Real Estate: Managing the real estate held by a corporation in support of core
business activities—unlike Real Estate Investing goals to generate income directly from the
holdings.
Many organizations use of real estate as significant part of their overall operations. Its proper usage
can be a source of competitive advantage while its misuse can be detrimental to the operation of an
organization. It is important for every organizational leader to maintain a long-range focus to properly
integrate real estate into the overall organizational plans.
Some terms and concepts to consider:
Appraisal: Professional valuation services
Brokerages: Assisting buyers and sellers in transactions
Real Estate Agent: Represents interests of Seller
Buying Agent: Represents the interests of Buyer
Development: Improving land for use by adding, removing, or replacing buildings
Inspection: Evaluation of physical structure for quality and prominent issues
Property Management: Managing a property for its owner(s)
Marketing: Managing the sales side of the real estate business
Investing: Managing the investment of real estate
Relocation Services: Relocating people or business to a different location
Corporate Real Estate: Managing the real estate held by a corporation in support of core
business activities—unlike Real Estate Investing goals to generate income directly from the
holdings.
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